Foto de perfil
Juan Diego Coronado CEO UBIQUO LABS

What Are Some of the Books That Have Inspired the Development of Reach.Tools in Software, Business, and Mindset?

At Reach.Tools, we believe that knowledge is the key to building robust software and a sustainable business model. Throughout our journey, we have found inspiration in various books that have helped us improve our thinking, develop effective strategies, and optimize work in our remote teams. Here are the most influential ones:

Software as a Science: Unlock Limitless Recurring Revenue Without Losing Control

Dan Martell, Johnny Page y Matt Verlaque

This book has taught us to treat software development as a structured and scalable model, prioritizing the creation of recurring revenue without losing control of the business. At Reach.Tools, we apply its principles to ensure our growth is sustainable and metric-driven.

How we apply it:

  • We design our software architecture with a focus on scalability and revenue predictability.
  • We implement monetization and retention strategies that maximize customer value.
  • We use key metrics to evaluate the growth and stability of our business model.

They Ask, You Answer

Marcus Sheridan

This book transformed our understanding of marketing and customer relationships. It showed us that the best way to build trust and attract users is by answering their questions transparently and directly.

How we apply it:

  • We create educational content for our clients based on their real questions and needs.
  • Our sales approach is based on educating first, selling later.
  • We optimize our support processes with a focus on clarity and immediate solution

Atomic Habits

James Clear

The success of a remote team depends on the habits it fosters. Atomic Habits taught us the importance of continuous improvement and how small daily changes can have a significant impact on our productivity and company culture.

How we apply it:

  • We measure our teams’ success through Scrum-based sprint work cycles.
  • We promote effective communication habits and constant feedback.
  • We prioritize consistency over intensity in our development processes.

Zero to One

Peter Thiel

This book has given us insight into innovation and creating unique products instead of competing in saturated markets. At Reach.Tools, we apply its principles to develop innovative and differentiated solutions focused on the communication and conversational commerce industry, integrating social media, WhatsApp, chatbots, and artificial intelligence to drive digitalization and automation in Latin America.

How we apply it:

  • We constantly seek opportunities to create value in unexplored markets.
  • We encourage differentiation in every aspect of our development and strategy.
  • We emphasize the importance of building a sustainable competitive advantage based on innovation.
  • We implement key integrations with social commerce platforms and AI agents to enhance automation.

Scrum Sprints: Our Measurement Scale

Inspired by Atomic Habits and agile methodologies, we use Scrum sprints as our unit of measurement in Reach.Tools development. We believe that each sprint is an opportunity to improve, learn, and adapt.

Key benefits of this methodology:

Aligns the entire team with clear and achievable objectives.
Provides constant feedback to improve each software iteration.
Offers flexibility to adapt to changing market needs.

For team management and coordination, we use JIRA as our primary tool for sprint planning and tracking. Following Atomic Habits’ principles, we promote a continuous improvement approach where progress is built through small but consistent advances.

Continuous Learning for Innovation

These books have been fundamental pillars in building Reach.Tools. We believe that continuous learning is essential for innovating and evolving in the world of software and business.

Do you want to transform your business with cutting-edge technology in conversational commerce, automation, and artificial intelligence? Discover how Reach.Tools can help you optimize customer communication through WhatsApp, social media, chatbots, and AI agents.

Try it today and take your business to the next level! 🚀